Busted! Don’t Believe These Video Creation Myths!

Creating videos is a great marketing and communication tool nowadays if you own a business and need to get your brand out there. According to various surveys, almost eighty percent of consumers feel they’ll visit a brand’s website if they liked the video directing them to it.

While video creation has helped millions of businesses increase their exposure and profits, few people are hesitant about using this marketing tool. The is mainly because they are wrapped up in the negatives that come with video production or are taken aback by misconceptions associated with video making and marketing. To steer clear of the false facts, Early Rising Productions has debunked three of the most widely believed myths about video creation.

Myth 1: Video creation is expensive
Many people think making a video is expensive, but it doesn’t have to be. A video can be as inexpensive as making a film with your iPhone or as expensive as a motion picture movie. With the right guidance and understanding of what you’re trying to accomplish, you can make a video to suit your needs. At Early rising productions, we can work within all kinds of budgets to create great videos that attract people.

Myth 2: I don’t need to have anything to say or give any ideas for the video
All it takes is one idea. One thought. One direction. At Early Rising Productions, we can help you expand that one idea into a video pointing out things you need to say or exploring topics you’d like to cover. We think of video creation as a collaborative endeavor, and we take your spark and turn it into an excellent video for you or your business.

Myth 3: Video is not suitable for my business. I only need to make commercials
Today, more and more people are on the web and watching videos. Any video that your company creates, whether it be testimonials, employee profiles, or company highlight videos, can be of value to your business. Potential clients like spending time to get to know the brands they want to shop with, and video content is the most ideal form of learning. So, any video you create can engage with your potential clients. But, a well-done video shows that you care, that you’re capable, and you are willing to get the job done.

If you’re looking to steer clear of more myths like these, reach out to Early Rising Productions. As a leading video production company in Chapel Hill, NC, we provide high-quality video production services for our clients. We are equipped with the latest tools and technology and can deliver each client’s unique needs. We have clients across Chapel Hill, Durham, Raleigh, Greensboro, Cary, Roxboro, High Point, Oxford, Henderson, Burlington, Hillsborough, Wake Forest, Pittsboro, Asheboro, Sanford, Carthage, Fuquay-Varina, Lillington, Smithfield, North Carolina, Danville, Virginia and beyond.

For a complete list of our services, please click here. If you have any questions about the video production, we’d love to hear from you. Please contact us here.